The Business Accelerator
Strategic Mentoring to Scale Your BUSINESS or level up your Photography

Helping Creatives, Photographers & Ambitious Founders
Work ON Their Future, Creating a High-Value, Sustainable Career.

TRAINING & MENTORING BY AWARD WINNING FOUNDER, Emily Macdonald.

All too often, I meet inspiring business owners who are brilliant at their creation - whether that's a high-value service or a tangible product, but get trapped working in their business, not on it. They lack the systems needed for true profit.

It's time to transition from a hard-working individual to a successful business owner & leader.

Your Problem. Our Solution.

I am a business woman first, creative second.

I provide the essential clarity that transforms effort into business success, using practical frameworks honed over 15 years as a corporate creative specialist and an award-winning business director.

I leverage the strategic framework that led Life Portraits to become a Telstra Business Awards Finalist and a recipient of the Lord Mayor's Women in Business Grant.

Let's scale your passion, unlock your value, and design your high-value, sustainable brand!

WHO WE MENTOR

We offer two distinct, results-driven mentoring pathways tailored to your unique goals.

The Business Accelerator provides:

  • Strategic Clarity: Mastering business fundamentals and designing robust operational systems for scale.

  • Profit Mastery: Guidance on finance, scalable business models and pricing for profit.

  • Creative Authority: Practical skills to elevate your brand's visuals and content workflow.

  • Pathway 1: Photographers & Creatives - Master Your Craft

    This pathway is for individuals focused on elevating their photography technical skills, artistic vision, client interaction, and the foundational elements of running a profitable photography business.

    Pathway 1 Fundamentals Cover:

    • Creative Excellence: Mastering your settings, lighting, and post-production to achieve a consistent, signature aesthetic and workflow.

    • Posing & Direction: Expert guidance on posing andclient interaction to make every shoot seamless.

    • Strategic Pricing: Building effective client workflows and pricing for profit so your passion becomes a sustainable income.

    Our Mentoring Programs

    • 12-Hour Mastery Program: $1,800
      (Save $480 - $150/hour x 12 hours)

      • Modules: Foundational strategy; In-depth camera settings; Natural light & flash; Real-world client photoshoot experience; Post-production & workflow; The Professional debrief & review

    • 20-Hour Creative Blueprint: $2,900
      (Save $900 - $145/ hour x 20 hours)

      • Modules: All modules from 12-Hour Program + Business model & financial clarity; Content strategy, social media & branding; Debrief & review

    • Standard Mentoring Hourly Rate: $190 / hour - For ad-hoc photography training, troubleshooting or specific, immediate needs on a topic. Choose any of our topics or we can customise training to your needs.

    • NOTE: Sign up to a program and get 50% off a branding shoot. Additional hours can be added to our programs depending on your needs.

  • Pathway 2:
    For Ambitious Founders - Business Fundamentals & Elevate your Brand

    This pathway is your essential business fundamentals course, moving small business owners from feeling "stuck" to achieving sustainable, profitable growth by mastering systems & strategy.

    Pathway 2 Fundamentals Cover:

    • Fractional Leadership & Strategic Clarity: Whether through structured one-to-one sessions or an In-House Accelerator retainer, you gain a strategic partner who troubleshoots systems, optimises client workflow, and provides executive-level guidance without the cost or commitment of a full-time hire.

    • Business Elevation: Guidance on marketing, finance, pricing for profit, business models, and content direction to drive profitable growth.

    • Creative Assets: Guidance on content creation,workflow, and aesthetic to ensure your brand's visuals are premium and consistent.

    Embedded Mentoring Retainers (Monthly Partnership)

    For the busy founder who needs a strategic director and a content creator, this option embeds me directly into your business for recurring, guaranteed support. These packages embed a Strategy & Content Director into the business, guaranteeing consistent, high-level support every month.

    • The Enterprise Director: 1 Day (8 Hours)/Month - Dedicated time for Fractional Strategy & Content Production - $3,200/Month

    • The Executive Blueprint: 2 Days (16 Hours)/Month - Ultimate System Implementation & Accelerated Growth - $5,900/Month

    Structured Mentoring Programs

    • 12-Hour Core Business Fundamentals: $1,920
      (Save $360 - $160/hour x 12 hours)

      • Modules:Foundational strategy (unique selling proposition, target markets, goals); Financial clarity & pricing for profit; Process & customer journey; Digital Authority & Branding; Actionable growth plan.

    • 20-Hour Business Transformation: $3,100
      (Save $700 - $155/hour x 20 hours)

      • Modules: All modules from 12-Hour Program + Scaling without burnout; Social content direction & execution; Future proof your business.

    • Standard Mentoring Hourly Rate: $190 / hour - For ad-hoc business training, troubleshooting or specific, immediate needs on a topic, customised to you.

  • For ad-hoc business training, troubleshooting or specific, immediate needs on a topic, customised to you.

Group Workshops & Custom Training

While our primary focus is intensive one-to-one guidance, we regularly host custom workshops for corporate teams, businesses, and organisations (including past work for Brisbane City Council).

Please enquire here if you are interested in commissioning a custom training session.